BEGUN – Privacy & Data Protection Policy
Last updated: July 2025
BEGUN (“we,” “our,” or “us”) values your privacy and is committed to safeguarding the information you share with us. This Privacy & Data Protection Policy outlines how we collect, use, disclose, and protect your information when you interact with our website, make a purchase, or otherwise engage with our brand.
We are a U.S.-based company, and this policy complies with applicable data protection laws including the California Consumer Privacy Act (CCPA), and is aligned with best practices under the General Data Protection Regulation (GDPR) where relevant.
1. Information We Collect
We may collect the following types of personal information from you directly or through automated means when you use our site:
A. Information You Provide:
• Contact Information: Name, email address, phone number, billing and shipping addresses.
• Payment Details: Cardholder name, credit/debit card information, billing address (processed securely via third-party providers; we do not store card numbers).
• Order & Account Details: Purchase history, preferences, wishlists, sizing information.
• Feedback & Communications: Customer support queries, survey responses, email or chat conversations.
• Marketing Preferences: Your communication and product interest preferences.
B. Automatically Collected Information:
We use cookies, web beacons, pixels, and other tracking technologies to collect:
• IP address and browser/device characteristics
• Browsing history and interaction with our website (pages viewed, clicks, time spent)
• Referrer URL
• Date/time of visit
• Device identifiers and geolocation data (if enabled)
See our [Cookie Policy] for more details.
2. How We Use Your Information
We use your personal information to:
• Process and fulfill your orders
• Communicate order updates, confirmations, or delivery information
• Respond to customer inquiries and requests
• Send marketing emails or SMS (with your consent)
• Prevent fraud, maintain security, and ensure legal compliance
• Improve site performance, user experience, and product offerings
We may also use anonymized or aggregated data for analytical and business development purposes.
3. Sharing of Personal Information
We only share your personal information with trusted third parties as necessary for business operations, including:
• Payment Processors (e.g., Shopify Payments, Klarna)
• Shipping Partners (e.g., USPS, UPS, FedEx, DHL)
• E-commerce Tools (e.g., Shopify, Klaviyo, analytics and CRM platforms)
• Marketing Platforms (e.g., Google, Meta, TikTok, for retargeting and audience building)
• Fraud Detection & Cybersecurity Services
These partners are required to protect your data and use it only for the purposes contracted. We do not sell or rent your personal data to any third parties.
4. Your Rights and Choices
You have the right to:
• Access and request a copy of your personal data
• Correct or update your data
• Opt out of marketing communications at any time
• Delete your data (subject to legal retention requirements)
• Withdraw consent where applicable
• Limit or restrict processing in certain circumstances
To exercise these rights, email us at: info@begun.store. We may need to verify your identity before fulfilling certain requests.
5. Data Security
We implement reasonable administrative, technical, and physical safeguards to protect your personal information from unauthorized access, use, or disclosure. All transactions on our website are secured via SSL encryption.
However, no data transmission over the internet can be guaranteed to be 100% secure. By using our website, you accept this inherent risk.
6. Retention of Personal Information
We retain your personal information as long as necessary for:
• Fulfilling our contract with you (order history, support)
• Legal, accounting, and regulatory purposes
• Analytics and operational improvements (in de-identified form)
Inactive account data may be deleted or anonymized after 5 years, unless required otherwise by law.
7. Children’s Privacy
Our website is not directed toward children under 16. We do not knowingly collect personal information from minors. If you believe we’ve received data from a child, please contact us immediately.
8. Cross-Border Transfers
As a U.S.-based company, your data may be stored or processed in the United States or other jurisdictions where our service providers operate. We ensure adequate protections are in place where applicable.
9. Third-Party Links and Services
Our site may contain links to third-party websites or features. These platforms are governed by their own privacy practices, and we are not responsible for their policies or actions.
10. Changes to This Policy
We may update this Privacy Policy periodically. We encourage you to review it regularly. Continued use of the site signifies your acceptance of the most current version.
11. Klarna
We use Klarna as a checkout and financing provider. This means that we may transfer your personal data—such as contact and order information—to Klarna when the checkout is loaded, in order for Klarna to manage your purchase. Your personal data transferred is processed in accordance with Klarna’s own privacy policy, which you can view at https://www.klarna.com/privacy/.
12. How to Contact Us
If you have questions or would like to exercise your privacy rights, please contact:
BEGUN
Attn: Privacy Compliance
Los Angeles, CA
Email: info@begun.store
You may also have the right to lodge a complaint with your local data protection authority.
